Success Story
The Standard Life Assurance Company Chooses BluePhoenix to Deliver Open Solutions with BluePhoenix AppBuilder
- Product Enables Seamless Integration with Existing and New Applications
- Scalable Deployment to Distributed Platforms with Support for Open Systems
London, UK and Herzlia, Israel – November 24, 2004 – BluePhoenix Solutions
(Nasdaq: BPHX - News), the leader in Enterprise IT Modernization, today announced that The Standard Life Assurance Company, one of Europe's largest life assurance companies, has chosen BluePhoenix Solutions to deliver J2EE and "Open" COBOL replacements covering several key business systems. These applications, used by some 2800 users, remain at the core of Standard Life's business, providing robust and scalable solutions that address the requirements of their constantly changing customer community. The BluePhoenix™ AppBuilder product today enables an almost seamless transition, helping Standard Life meet new platform and technology demands, allowing them to concentrate on their business needs rather than on costly and burdensome system maintenance.
The ease with which these key applications are redeployed to support both the current platform and the replacement is a testimony to the value provided by the AppBuilder product. AppBuilder removes all the monotony of platform-specific coding by allowing business analysts and developers to concentrate on the core business rules. The product enables scalable deployment to a number of distributed platforms with support for open systems, as well as seamless integration with existing and new applications. These significant benefits make AppBuilder a must-have solution for any development innovator.
"For the past 10 years BluePhoenix™ AppBuilder has helped Standard Life address their changing business needs and technology requirements with great success. We look forward to continuing to support Standard Life's corporate goals for a further 10 years," said Steve Garry, Regional VP for BluePhoenix Solutions. "Our IT Modernization strategy is based on years of experience in analyzing, building, re-engineering, and regenerating systems and in deploying them to new and evolving technologies and platforms. Standard Life's applications are testimony to our ability to deliver tools and services that support the migration of key business systems with efficient and cost effective methodologies."
About The Standard Life Assurance Company
Standard Life was established in Edinburgh in 1825 with total assets under management of GBP 94.8 billion.1
Standard Life provides its 5 million customers with a broad range of financial products and services. The Company's goals are to provide policyholders with competitive returns on their policies, while maintaining an adequate level of financial strength to ensure their security, and providing a quality service that meets customers' needs.
1 As of May 2004